Editor’s word: This submit used to be at the beginning printed in 2017 | Up to date in February 2023 for comprehensiveness and accuracy.
So, your charity has some VIFs (Very Essential Fundraisers) taking part in London Marathon. Congratulations!
In 2022, over 20,000 JustGiving fundraisers raised £40 million for excellent reasons in London Marathon. It’s giant.
Whether or not you’re simply getting began in 2023 or prepping for 2024, this article is going to display you learn how to make JustGiving Marketing campaign Pages paintings to your London Marathon fundraising.
The most efficient tactics to make use of Marketing campaign Pages for London Marathon
Construct your group and supporter spirit
It’s motivating merely figuring out you’re no longer the one one with aching knees and blisters…
A Marketing campaign Web page teams your runners in combination as a part of one thing larger; a part of a group. Your group can see different runners’ coaching and fundraising milestones. Other folks love this!
This additionally way all donations made at once for your Marketing campaign Web page and your supporters’ attached Fundraising Pages are added to the mixed general in real-time.

Bowel Most cancers UK’s London Marathon fundraising web page
Encourage wholesome fundraising festival
Persons are impressed through folks. When runners see others achieving their fundraising goal, they wish to do extra to hit theirs!
Your Marketing campaign Web page leaderboard displays how a lot your runners have raised so as of the volume they’ve raised on-line. Your supporters will love striving for the ones most sensible spots!
With a leaderboard, you can also see at-a-glance who has or hasn’t hit a milestone of their fundraising but. Use this data to strengthen your fundraiser stewardship and achieve out to people who want a little of additional steerage.

An instance of a fundraising leaderboard on SHINE’s London Marathon Marketing campaign Web page
Replace your supporters immediately
Come Mile 16, your runners will want further motivation to push on, and your updates and toughen may just give them the spice up they want.
Use your Marketing campaign Web page’s tale phase to encourage your runners even additional.
- Cheer other people on, say congrats, and remind them of the adaptation they’re making.
- Upload footage of your charity’s paintings or your supporters to proudly blow their own horns their tales and encourage folks that seek advice from the web page.
- Embed YouTube movies to proportion extra about your marketing campaign and your challenge
- Use our Quote Textual content characteristic to focus on crucial portions of your tale
Combine health apps
This one is particularly useful for London Marathon! Your supporters can mechanically proportion their health monitoring, coaching pics, miles, and maps to stay their community up to date on their growth.
See how our Strava integration works or be told extra about Fundraising Web page integration with Fitbit.
Made a Strava Membership to your London Marathon group? Upload a hyperlink to it for your tale phase, social media bios, and site to inspire fundraisers to enroll in and hyperlink their fundraising pages too!

Save time with fast and simple reporting
Our easy fundraising reporting makes it more uncomplicated than ever to stay monitor of the efficiency of your London Marathon marketing campaign.

We additionally simply added Common Giving to Marketing campaign Pages! This implies other people can arrange habitual donations at once for your marketing campaign web page. They are able to even make a choice for them to proceed previous the marketing campaign’s finish date.
Proportion and have a good time your runners
Proportion your group’s growth along with your community through sharing a hyperlink for your Marketing campaign Web page on social media and by way of e mail. You’ll additionally advertise your Marketing campaign in your site through the usage of our fundraising toolkit:
- Use your Donate hyperlink to drop supporters at once into the adventure to temporarily and simply donate for your Marketing campaign
- Use Donate Field to create donation activates and lend a hand other people higher perceive the have an effect on they make after they toughen you
- Create a QR code to make use of in your site and in the true global. Merely upload /qrcode to the top of your Marketing campaign’s URL to get the code that leads supporters instantly for your web page.
“Making a marketing campaign web page thru JustGiving for London Marathon helped us construct a way of group for the runners from day one and JustGiving gave us tips about the most productive occasions to proportion pages for max have an effect on.
How one can arrange a easy Tournament Touchdown Web page for London Marathon
While you create a Marketing campaign Web page for London Marathon and proportion it along with your group, other people can get started growing their very own fundraising pages to boost cash for you.
Log in for your JustGiving account
Upload London Marathon 2023 for your charity’s Occasions listing
Click on on “Occasions & Widgets” on the most sensible of the web page, then click on Upload an Tournament.
Sort London Marathon within the Title of Tournament* box, then upload the Tournament’s get started date (04/23/2023). Scroll down and you’ll upload the authentic London Marathon 2023 Tournament for your account.
Including the Tournament means that you can get admission to it when growing your Marketing campaign Web page to be able to hyperlink your Marketing campaign to it and give a contribution to the overall raised all over the Tournament.

Create your Marketing campaign
Deliver your supporters in combination, see real-time growth in a single position, and encourage extra fundraising.
Click on “Campaigns” on the most sensible of the web page, then create and customize your web page for London Marathon.
Create a Marketing campaign now | See our Marketing campaign Web page very best practices
Attach your Marketing campaign to the London Marathon Tournament
Right here’s the place you select the Tournament you added in Step 2!
Seek for London Marathon and you’ll attach your Marketing campaign Web page to construct your group and upload to the development’s good fortune.

Attach your Marketing campaign
Want lend a hand growing your Marketing campaign Web page or connecting it to the London Marathon Tournament? Touch our Reinforce group and we’ll feel free to lend a hand!
Construct your London Marathon Marketing campaign Web page
Making a Web page takes only a few mins! Log in for your JustGiving account to create a Marketing campaign Web page to your London Marathon.
Create your London Marathon Marketing campaign Web page
Be told extra in our Final Information to London Marathon
Our Final Information to London Marathon Fundraising for Charities has the entirety you want to understand to get began making the most productive marketing campaign imaginable.